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Kelly Racing speeds up with Access POS

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Posted: 23/02/2012 10:03:00
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Synopsis: Access POS are very proud to welcome the highly successful V8 Supercar outfit Kelly Racing (Todd and Rick Kelly) as a new client. Kelly Racing previously outsourced their merchandising division but has since resumed direct control. A suitable POS System was required to provide inventory control, detailed sales analysis, multi-location capability and of course a user friendly POS to cater for their merchandise hungry fans at race meetings.

Access POS were approached by the highly successful V8 Supercar outfit Kelly Racing (Jack Daniels and Pepsi Max flyers, Rick and Todd Kelly) to supply a sophisticated, yet easy to use, stock management solution that could easily handle the incredibly busy peak periods that regularly occur at each V8 Supercar racetrack around Australia, New Zealand and the United Arab Emirates.

The POS solution needed to have full multi-location functionality, so that transaction data can be transferred between their Head Office located at Braeside, Victoria and the POS located at the racetrack. Memorabilia is a also a big part of the business, where a one-off item, such as a worn brake pad from Bathurst, can be tracked from the race car, through engineering for assessment, and ultimately from merchandising to the mantel piece of one of their many fans. A bonnet was on special the day the Access POS team were installing the POS system. The Touch screen POS units also needed to be easily packed up and moved by either Road or Air, and thus, the hardware had to be tough and resilient to dust and moisture, as the merchandise area is often subjected to harsh track side conditions.

The competition is fierce and presentation is everything! Kelly Racing required POS receipts and invoices to contain well designed logos that reflected the professional nature of the team. As with many things that the team do, the act of entering transactions needed to be easy to do, and above all else...Fast...Fast...Fast! Detailed Reports are important to team performance, and these needed to be varied and very customisable to their requirements.

Access POS installed the Counter Intelligence POS System which included four (4) POS terminals that are utilised at the race track, one (1) POS terminal for their factory outlet store located at Braeside, Victoria and back office software for office administrative staff. Access POS installation staff visited the Melbourne head office to meet the team, install the POS system into this unique business environment and provide full staff training.

Access POS is very proud to be associated with such a professional organisation and wish the team the very best in 2012 and beyond.

You can read more about Kelly Racing at www.nissanmotorsport.com.au

 Counter Intelligence POS System installed by Access POS

You can also read the article on how Access POS installed the POS System for Jamie Whincup, Craig Lowndes & Casey Stoner at Red Bull Racing Australia as well as Garth Tander & James Courtney at Holden Racing Team

You can also read the article on POS System a stunning success at Clipsal 500 Adelaide



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