Having an online web presence is really an essential part of any modern retailers business. This may just consist of a basic website but if you do not have a complete online store supplementing your sales from your “bricks and mortar” store(s) then you are missing out on valuable revenue.
eRetailer is an optional software module to the Counter Intelligence POS Software. eRetailer is a fully featured online web store that is completely integrated to your Counter Intelligence POS System. Selected stock items with complete product details eg price, description, images etc can be seamlessly uploaded to your online store. In reverse, sales and customer data are automatically downloaded into the Counter Intelligence Office Software.
How it works
Counter Intelligence eRetailer Online Web Store Software is an addition to the core Counter Intelligence POS System. It can either become your businesses complete website or just the "shop" addition to your existing website. It is fully integrated into your "bricks and Mortar" Counter Intelligence POS System.
Via the Counter Intelligence Office Software you can manage and select products that you wish to sell online. This includes product description, pricing levels, images, product options like colour and size choice etc. These products are then uploaded to your eRetailer website utilising your office internet connection. Online customers can browse your website and add products to their virtual shopping basket. They would then proceed to checkout where payment is processed. Notification emails are not only sent to your customer but also to your administrative staff so they can process the order. After the goods are ready for dispatch a freight tracking code can be applied to the order so your customer can track the delivery progress. All online sales data is automatically imported into your main Counter Intelligence POS System which updates inventory levels, sales records and customer information etc.
Main Features
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Administration login to your website
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Fully integrated into your Counter Intelligence POS System. ie stock, sales, customer details etc
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eRetailer Online Web Store Software can either become your complete website or "melted-in" to your existing website as the "shop" section
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A selection of website themes are offered which enables rapid website deployment
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Themes can be customised or you can completely design your own website theme. You would normally contract a third party website developer to do this work. We can provide recommendations who are especially knowledgeable in the e-retailer product.
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Manage and select your products that will be uploaded to your online store from your Counter Intelligence Office Software. eg. product descriptions, pricing, images etc
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Your customers can benefit from your customer loyalty program from shopping at either your physical or online store
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Fully integrated payment processors. eg. Pay Pal, Payment Express EFTPOS payments
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Notification emails are sent to your administrative staff detailing customer orders
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Google analytics tracking is enabled
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Capture customer information for future promotional campaigns
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Advanced product search facilities. Let customers find the products they want quickly. Filters provide a method of setting multiple selections which are sensitive to the category being displayed - includes colour, size, brand, label and other customisable fields. Search across the complete website for the product or information you are seeking. Price Range - allow a customer to search for products within their price zone by allowing price parameters like $100 - $150.
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Multiple product images with "Zoomify" which allows a magnifying glass view of your products
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Product categories to 4 levels
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Product information tabs per product
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Offers suggestive related products based on selected product by the website user
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Video Enable - provide another dimension by accessing video clips to enhance the sales opportunity
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Wish List - this allows a customer to add and remove items from a wish list. When they are ready the customer may move items from the Wish List to the Shopping Cart. The ability to email your wishlist to a friend is also available
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Product Reviews - let customers recommend your products to others - the review section allows a customer to write a review and to score the product based on criteria you nominate. The review stays pending until you validate that it is in good faith and accept it. You can enable pros and cons, share reviews to Facebook and Twitter. Captcha options prevent auto generated spam
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WOW Slider option - display multiple images on your front page using the optional WOW Slider - all you need to do is upload an image and the system will update the slideshow to your new selection. This allows you to keep the front page fresh and relevant
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Gift Wrapping - provide that final special touch by offering gift wrapping and card options at the checkout stage
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Business to Business - when dealing with business's e-retailer provides a different face - only allowing pricing to show when a customer logs on and then only showing pricing specific to that business customer. This can also be used for online entry of customer orders by sales reps, also great for checking stock availability when in the field
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Gift Registry - for special events customers may create a registry from which friends can select and purchase individual items - Gold edition only
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Coupons - a great way to increase traffic is to offer promotional coupons that may offer a dollar or percentage discount off individual lines or a total order even free freight. The offer may be active between two specified dates and may apply to specific product categories, brands, labels etc. To encourage sign ups the coupons can be made visible to signed on customers only - Gold edition only
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Foreign Currency Support - Gold edition only
Example Sites using eRetailer
Bariano Fashion https://bariano.com.au/
Boardertown Snow & Skate Fashion https://shop.boardertown.co.nz/
Purchasing Information
There is a once-off initial software license fee plus there maybe additional charges for website design if you require eRetailer to be "melted-in" to your existing website or have your own design requirements. Please contact us on 02 9817-7791 for pricing and or website design contractor recommendations. In addition to the initial once-off "silver" or "gold" license fee, eRetailer Online Web Store Software is supplied on a monthly subscription basis which also includes online hosting. The cost of this is $175.00 ex gst per month.
You can not subscribe to the Counter Intelligence eRetailer Online Web Store Software Add-on as "stand-alone" ie. You must already have purchased a Counter Intelligence POS Software license or you can subscribe to the Counter Intelligence eRetailer Online Web Store Software at the same time as your purchase of the core Counter Intelligence POS Software product.
e-Retailer is supplied as either a "silver" or "Gold" license. A "silver" license has all features described with the exception of 'Coupons' and 'Foreign Currency'. A "silver" license offers 500 mb of data storage whilst the "gold" license has 1000 mb.
Software Support
Pricing includes the first 12 months Software Support plus installation services and training. Training time is not limited as it is covered under the Software License & Support agreement. Software License & Support agreements are offered after the initial 12 months at the prevailing rate.
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